Analyse Why The magazine covers you have studied are laid out in the way they are.
The Magazines We Have Chosen are The Big Issue January 30th – February 5th 2017, And the Second One Is May 1st to May 7th 2017.
Magazine Covers always have a Masthead which is the title, and usually have a cover star which is the main picture, and most have a puff which is the main story and usually have a few plugs but not always, there are sometimes also a banner or a skyline , the purpose of the magazine cover is to attract to the main interesting stories and get people to want to read the magazine and get hooked and buy them more and more often.
There Are a lot of problems that are facing the magazine industry a few of them are that there is a decrease of circulation every year and it is around 4%, Another problem is that most of the people who bought physical magazines and read them was in the 1960’s, and they are almost 60-70 years old now and are slowly dying so the circulation is dropping a lot. Magazine Covers Can help some of these issues by Making The covers have a big topic happening at the time like an election or someone really famous dying.
A Puff Is the Main story on the front cover that usually is what a big part of the magazine is about and plugs are little stories that are also interesting and make people want to read it, but they aren’t as big as the puff, The Language Used in a magazine is very important Because For our magazines we have used they are about trying to stop homelessness and they are using short snappy phrases. The Big Issue Promotes Their Ideology Because it is to help The Homeless people / the street sellers make their own money as they aren’t handing out their own money, the sellers have too do work to make their money, They Attract their target consumers by Using Bright Colours, they also Use Big Stories of that week because most people who buy the big issue Are Middle Class People.
There Are Some Similarities Of The Magazine Which are that there aren’t really any cover star images It is mainly a cover Text front cover There is also One Plug On The Front Cover Of the January To February One Which is quite uncommon and there is no plugs on the May Cover which is more uncommon, The Colour Choices are Quite Well Thought out because on the May Cover Its Talking about Britain and uses the colours on the British flag Blue And red Text and a White Background, and the January cover has a contrast in colours By Having a Blue magazine on the Cover And a red Background which makes the blue one stand out more.
The Advantages Of These Choices For promoting their ideology is Because They are Trying to Dismantle poverty and homelessness around the world by creating opportunities for people to self help themselves, the covers for this magazine help that because on one it talks about how many homeless children there are in the United Kingdom and also talks about how the percentage of people who sleep rough is going up every year This Will attract readers to buy the magazine, For The Other cover Its talking about how The people of the united kingdom want a change and how they are going to stand and be part of the activist army. These covers attract Their Target Consumers because people want change because no one wants others to be poor and homeless.
In Conclusion the Main Advantage of the two covers I have studied are that they are just trying to help poverty and stop people from sleeping on the streets, they also just want to boost people up to a level where they can afford to rent a house / roommate with other people so they can apply for a job and start earning a steady wage. They don’t make much profit on the people selling the magazine as they don’t get the 100% interest that the street sellers sell them for, they get their money from advertising so that the sellers can have a small wage until they find a better job.